Shapeshifter
SHAPESHIFTER, is about celebrating the magic of all the parts of you.
Imagine what it would feel like to not have to chop yourself into tiny bits to fit into these predetermined boxes, imposed by society, culture, your family and even yourself?
Imagine a world where you are allowed, in fact, cheered on to explore all your different interests, desires and passions in a way that feels like water flowing through a river - yes, there will be branches along the way that might hit you in the face and want to throw you off course, but those river banks are solid AF. To guide you. To re-direct you.
And guess what?
You get to peek behind the veil whilst you’re at it. No more hiding your woo, yuk, let’s call it what it is. No more hiding your partnership with Spirit, here you learn how to dance and play with it.
Yeah, it’s unconventional, out of the box, audacious, bold, curious, weird even, but dear wild woman, so are you.
It’s time to flip the script and dive headfirst into the not-so comfy parts of life, and really embody your innate creative wisdom, build your business your way and call in your spiritual squad.
When these 3 things come together in song and play - ouuuuffffffff, that’s when your life becomes a wild ride that your future descendants will tell endless stories about.
That’s when your legacy is truly built.
Get out of that snug little bubble, it’s time to really live.
Shapeshifter
#23 - Not a business, not a hobby, just a calling (that pays)
It’s not a ladder, it’s a spiral case! In today’s episode we have a layered, spiralling exploration of artistry, creative integrity, and the sacred economics (can economics be sacred!?) of living a life paid for by your gifts.
What do you call it when your work doesn’t fit into the boxes of “business” or “hobby”? When it’s too magical to be reduced to content, too alive to turn into a funnel, and yet—yes—you still want to be paid? And be paid well.
This is a love letter to the shapeshifters. To those who refuse to call themselves content creators, CEOs, or scalable machines. Who build altars and communities. Who trace their business model back to the ancestral fires, not marketing dashboards.
Join me as we explore:
- Calling vs. Content: Why your work is not content and why calling it that might make your body recoil.
- Redefining Success: How to live a life paid for by your gifts without turning your creativity into a machine.
- The Voice of Doubt: Giving space to the inner critic obsessed with metrics, funnels, and “doing it right”… and offering it a wise response. Yes, I’m literally shifting between voices and personas here!
- Sacred Trade: Why exchanging your magic for money isn’t sleazy, it’s part of your legacy.
- The Spiral Staircase Model: Building a life and body of work that grows inward, outward, and upward—at your own rhythm and in cycles that flow.
For the artists, mystics, witches, and misfits who:
- Feel allergic to strategy but still want to thrive
- Want to be profitable without selling their souls
- Have a “thing” that moves others, not because of a CTA but because it’s real, ancestral, and alive
This one is for you.
You don’t have to call yourself a CEO to be taken seriously.
Your work is sacred. And yes, it can pay your bills, feed your family, and buy you that ticket to the Orkney islands.
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🌿 Resources & Mentions:
- Rena's sacred scarves
- Episode 7 – Don’t Require Your Art to Pay Your Bills
- The Somatic School – Body-Oriented Coach Training (get in touch if you're curious)
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Coming soon: Ancestral Awakening, my most honest and transformative offering yet, opens this September. If you’re ready to go deep into your lineage, roots, and ancestral memory, there’s a spot for you in the circle.
Join the waitlist for Ancestral Awakening here
It’s here!!! The Joy Witch Cacao is now available to buy, from El Salvador to the world!
Get your Mayan horoscope sign here
✨ Want more inspiration? Follow me on Instagram @carogomez_joywitch for deeper conversations on unconventional thinking, creativity, and spirituality!
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